Google recently launched new search engine optimization tool on its web developer platform. It measures and review website performance and give detail guidance on how to make it better. This tool called Measure and Lighthouse Report. It gives a useful insight in four categories: performance, accessibility, best practices and SEO. These recommendations are listed in the order of how big an impact they will have on a site. The score fore each category goes from 0 lowest to 100 highest. This new tool currently in still production, but beta version is available for test run. Google explains “As the bar for high-quality experience continues to rise, users are quickly disappointed in a web experience that doesn’t deliver. And then they’re gone. We believe, however, the web now has the capabilities to overcome that challenge—to give all users the best possible experience wherever they are.”